Portfolio: Ultimo Lingerie
Back to gallery

Project Description

Ultimo is one of the UK's leading lingerie brands, owned by Michelle Mone. Jaz designed a range of hanger collars which included Adore Moi (30+), Diamond Boutique's (18+) Kiss, Miracle (General range) and Icon world's first boob-lift bra. The aim of Icon was to convey a futuristic feel due to the new technology hidden within the bra. On the hanger collar and retail tag, Jaz designed a magenta logo and a spot UV varnished background to highlight the stars and convey the feel of outer space. The challenge was to maintain this look without looking to 'sci-fi' or masculine and keeping the feminine look and feel needed for the retail shop floor. 

Read news article.

 

Kelly Brook was the face of the company in 2010, having been photographed by GQ's Simon Emmett, as the company wanted to move away from a Commercial to a more editorial look and feel.  Jaz worked with these images on the design and layout of the Spring Summer 2010 catalogue,  magazine adverts, and e-mails as well as the photo-retouching of images used on the Ultimo website.

Additional Projects
  • Balmule House
    +
    Balmule House
    Website designed to portray Balmule House as a multi-purpose venue for weddings and events.
  • Ultimo Packaging
    +
    Ultimo Lingerie
    Ultimo is one of the UK's Leading lingerie brands owned by Michelle Mone. Jaz created a range of hanger collars which included the new brand Icon.
  • DVD Print
    +
    Edinburgh Inspiring Capital: The CIB Award Winning DVD
    Jaz was responsible for designing the Litho printed packaging which was distributed at the launch event and sent to overseas customers.
  • Nickelodeon Packaging
    +
    Nickelodeon
    Jaz loved working on these Spongebob Squarepants headphone designs as it's a household name around the globe...
  • Colpitts 3-d print
    +
    Colpitts World Travel
    Jaz worked inhouse for Colpitts, a corporate travel and event company, and during this time designed banners and brochures for a London travel event along with the full range of marketing collateral.
  • Hello Kitty Packaging
    +
    Hello Kitty
    This project involved creating an extensive range of  consumer packaging designs for electronics.
  • OJPT Website
    +
    OJPT / In and Out Fitness
    The main objective for the website and marketing collateral was to combine the 2 brands by clearly signposting each Gym's unique offerings whilst creating a friendly, approachable style and visual narrative.
  • Wilson Plumbing Logo
    +
    Wilson Plumbing and Heating
    Creating a logo that reflected the central heating system and pipes, Jaz then applied the logo, to the company’s fleet of vans, uniforms, website, document templates and business cards.
  • Amber Nectar Whiskies
    +
    Amber Nectar Whiskies
    Designing a logo and brand design for banners, flyers, website and business cards for events.
  • Entrusted Group
    +
    Entrusted Group
    Designing brochures and print marketing collateral for specialised business consultants within the public and private sectors, including the NHS, local government and SME’s.
  • EQ Branding
    +
    Equilibrium Travel Management (EQ)
    Logo creation, branding and website design for a start-up corporate travel business within Dunfermline.
  • Fit the Ocasion Logo
    +
    Fit the Occasion
    New corporate ID design for a lifestyle brand in Glasgow.
Scroll
to Top